It happens that the user intends to buy something on the Internet, looking for a suitable product, even finds it, for example, using Google, goes to the seller’s website. Or here is another example: having become interested in a beautiful site positioning itself as a masterpiece of modern design and usability, a potential buyer, having got to the pages of an online store, spends a lot of time and patience, but never gets to the logical conclusion of the buying process and disappointingly leaves neither with that.
The task of the web designer of the online store is not only to make the site an attractive resource. But for e-commerce, it’s more important that the customer goes through the landing page to complete the order as quickly as possible. This increases the chances that he will make the next step – he will pay for the purchase. With the perfect … Read the rest